News & Photos
United Way Launches First “Post-Flood” Campaign to Support Needs Not Flood Related
September 10, 2010
NASHVILLE, TN, September 10, 2010—United Way of Metropolitan Nashville today kicked off its 89th annual community-wide fundraising campaign today with the announcement of its goal to raise $15 million in the upcoming 2010-2011 year. The campaign will support needs impacting education, financial stability, health and neighborhoods that are not directly related to the flood.
Campaign Chair Gregg Morton, president of AT&T Tennessee, launched the campaign and announced the goal at an early-morning community rally at United Way’s MetroCenter offices in Nashville. The launch preceded United Way’s Financial Stability Day of Action, which also commemorated the events of 9-11-2001.
“This campaign we launch today marks the first “post-flood” communitywide fundraising endeavor for our city,” stated Morton. “While we will continue to support flood recovery through Restore The Dream and other vehicles, the dollars pledged in this campaign will be invested in 2011 to continue the extensive work that United Way does all over the community…every hour of every day of every year.”
“While recovery from the flood will continue, it is time for us to move beyond the flood. It is time to focus on the bigger opportunity to make this a better community in which to live. We know we have the leadership. We know we have it within ourselves. And we know that we have the vehicle in the form of United Way to make it happen. Join me,” Morton said.
While United Way plays a key role in recovery after disasters, the organization’s priorities are education, financial stability, health and neighborhoods. To meet these priorities, United Way provides grant funding to 132 programs run by 62 different agencies giving it the broadest reach of any single non-governmental health and human services organization in Nashville. More than 40,000 individuals make gifts each year during the United Way of Metropolitan Nashville campaign, making it one of the largest annual nonprofit fundraising efforts in the city. The funds pledged in this campaign will be invested beginning July 1, 2011.


